Explode Your Sales Using Mobile!

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For the first time Mobile Marketing Max is teaming up with Text Mobile Plus to present an interactive mobile workshop especially for entrepreneurs, small business owners and self-employed professionals.

The workshop will cover

  • Quick and easy ways to promote your business
  • How to get your marketing message read 98% of the time
  • Ways to gain a competitive edge in your industry.

The free workshop will be on Friday, April 20th at 10am – 11am at Skillets Restaurant in Ballantyne, South Charlotte – 11324 North Community House Road, Charlotte, NC 28277.

 

Seating is limited! To register and reserve your seat, text “workshop” to (704) 707-4475, or call in to automagically receive the text information.

 

Message and data rates may apply.

 

Is Mobile On Your To Do List?

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Last year was a very interesting year for mobile. We’ve been waiting for small businesses, especially main street businesses, to realize the power of mobile. For us, 2011 was like watching the sun rise. Gradually business owners started realizing the power of mobile and what it could do for them.

Last year businesses were questioning why they needed a mobile solution. After all, their desktop website is visible on smartphone screens. 2012 is the year when businesses will be asking, “How do we get started?”

This year social media will finally live up to its press. With mobile being so complementary to social networking, finally social media will stop being a business’ red headed stepchild and start being a must-do. Or else cost a business when it comes to their search engine rankings. Social proof – the presence that you have on the web from other people, their vote of confidence in you by talking about your business, is going to become more and more important in 2012. Mobile makes social proof easier.

People are like water – they too like the path of least resistance. Consumers want convenience. Especially if they are mobile consumers. Having your business presence on mobile makes it easier for visitors to share your information. Smartphone hardware makes sharing socially easy.

Engaging and connecting with your business is convenient with a mobile web presence.

A hot-off-the-press report on mobile holiday shopping in 2011 reveals some very interesting information. Consumers who have had a good retail mobile experience are much more likely to become repeat customers. The flip side of that is found in a Harris Interactive study – if consumers have a poor mobile experience with your company they are less likely to do business with you again.

Via any marketing channel.

So, what’s the best way for your business to get started in mobile?

With QR codes, text marketing and most importantly, a mobile website.

Mobile Trends & Usage Stats

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The world of mobile is changing at break-neck speed. Here at Mobile Marketing Max we look at stats and reports a lot – so you don’t have to.

Here is a quick look at what’s happening in the mobile space:

 
Who Dominates?
• By early 2011, AT&T, Verizon and Sprint held 79 percent of the market.
• If you include T-Mobile, these four companies have 90 percent of market share.
• Android sales added 25 percent more revenue to Verizon.
• AT&T’s acquisition of T-Mobile will increase its scope considerably too.

 
Which Countries Have The Most Potential For Mobile Marketing?
• Of the 5+ billion mobile phones, China has the largest share with roughly 906,800,000.
• India comes in second, with 840,280,000 mobile phone users.
• The U.S. comes in third, with 302,947,098 mobile users, but we have a great deal of market penetration (96 percent), given our relatively modest population size.
• Russia, Brazil, Germany, Italy, the UK, Ukraine, Spain, Poland, Argentina, Taiwan, Romania, Australia, Malaysia, The Netherlands, Saudi Arabia, Portugal, Chile, Hong Kong, Belgium, Bulgaria, Israel, Denmark, Jordan, New Zealand, Estonia, Lithuania, and Montenegro have more than 1 mobile phone for every person in their countries.
• Nepal is one of the most under-served mobile populations, with just 35 percent penetration.

 
The State of Mobile
• The U.S. accounts for a third of global mobile advertising expenditures.
• By 2014, the U.S. market is predicted to grow to $2.5 billion.
• Smartphone users are predicted to reach 73.3 million by the end of 2011.
• Smartphone users will now make up 23 percent of overall mobile phone owners.
• A projected 24 million tablets will be sold this year.
• Social network mobile users are expected to reach 79 million by 2015.
• Six minutes is the average amount of time a mobile user browses on a mobile device.

Mobile Enhanced Art Show

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Mobile Marketing Max and LIFESPAN Arts joined to bring the Charlotte, NC region’s first mobile enhanced art show to NoDa.

 

 

Mobile Marketing For Art Show Comes to iPhone, Android & Blackberry

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MobileMarketingMax.com and LIFESPAN Arts Join Up to Create Charlotte, NC Area First Mobile Enhanced Art Show.

Charlotte, NC June 22, 2011 – Mobile Marketing Max, Charlotte, NC’s leading mobile marketing agency, today announced that the first mobile enhanced art show in the region will take place June 23rd at LIFESPAN Arts, a multi-disciplinary, fully inclusive art studio situated in the North Davidson Art District in Charlotte, NC.

LIFESPAN Arts’ new show, Access, will use mobile technology to increase personal engagement and interaction with the artwork and gallery during the event.

Mobile Marketing Max is providing Quick Response (QR) codes that will enable smart phone users to access artwork information that would usually be displayed beside each piece of art. Smart phone users can download free scanning apps to their phone to further take part in the show.

The QR codes are paired to mobile web pages designed to deliver more information about the art on display. Tracey Hartzog, of LIFESPAN Arts, said, “We chose a mobile website because we saw it as an ideal way to introduce the population that LIFESPAN serves to the Internet. By using a QR code, it provides an easy and accessible way to the artist’s own website without having to enter the web address.” Hartzog added, “We chose Charlotte mobile marketing agency Mobile Marketing Max based on their technical knowledge and the quality of previous work and we think the show will be innovative, fun and very different.”

Fran Jeanes, founder of the mobile marketing agency, said, “We recommend everyone use ScanLife’s app to join in the fun.” Adding, “Access is the first mobile enhanced art show that we are aware of. It was born from an idea I had about eighteen months ago when my company started offering QR codes for small business marketing. I see so much potential for this technology in Charlotte’s museums, city parks, theatres and other art galleries. Access is pioneering mobile enhanced art and I look forward to taking this technology further.”

QR codes are becoming increasingly popular and are being embraced quickly by Fortune 500 companies eager to be ahead of the curve and stand out from their competitors. Fran Jeanes added, “Using mobile technology to reach, engage and interact with consumers is immensely powerful. Many small businesses don’t realize that marketing via mobile means they can now have the look of a Fortune 500 company but within their budget. The marketing playing field has been leveled.”

LIFESPAN Arts Access art show & reception will take place in The Atrium at 2424 North Davidson Street, Charlotte, NC 28205, 5:00 – 8:00pm, Thursday June 23rd.

Access was funded by a grant from the Reemprise Fund, which enabled artists from LIFESPAN Arts to partner with affiliate artists from the McColl Center for Visual Arts.

About Mobile Marketing Max

Headquartered in Charlotte, NC, Mobile Marketing Max is the area’s largest provider of mobile marketing campaigns, delivering mobile solutions that empower small businesses and Non Profits through text message marketing, QR code marketing, Location based marketing, mobile app development and mobile website design at mobilemarketingmax.com.

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